GCC: Is Brand Rivalry alive?
In the West, brand rivalry is part of pop culture.
McDonald's’s and Burger King trade billboard jabs.
PepsiCo spoofs The Coca-Cola Company every few years. It’s almost a sport. A ritual of competition that keeps both sides alive in the public eye.
Are You Afraid of Money?
Let’s be honest. Most people are terrified of money. Not because they’re bad with it, but because the system around it was built to intimidate, exclude, or exploit.
What Women What?
People hear “women’s industry” and think cosmetics, perfume, or fashion.
But that’s barely the surface of a trillion-dollar economy.
Is your messaging all over the place?
If you’ve ever said:
“We’re growing fast, but the brand feels unclear.”
“Our team’s using five different taglines.”
“I don’t know how to talk about what we do anymore.”
You’re not alone.